Recent News
Snapframes – Don’t Choose Between Quality and Price
Why Has the Snapframe Been Around for Over 100 Years? The history of the Snapframe, or Grip Frame, Click Frame or Clip Frame as it is sometimes known, is an interesting one, and much older than most of us would think. In 1917 a patent was filed in the USA for a bill-posting device with the ‘aim to provide a board or base to which may be removably secured suitable advertising matter, such as posters, bulletins and the like. The primary object of the invention is to provide a device of this character in which all of the edges of the sheet are securely clamped to the board and protected, thereby preventing such edges from becoming torn or mutilated by the wind or from other reasons. The invention also aims to provide spring actuated clamps constructed so as to protect the actuating parts from the elements, the clamping member forming a housing for such parts. The invention further includes means whereby each of the spring actuated clamps may be held from engagement with the board to facilitate the insertion of the poster matter there beneath.’ This perfectly describes the mechanism and function of the aluminium Snapframe today, more than 100 years later. What started out as a device for displaying wall-paper samples evolved into one of the most widely used formats for displaying paper advertising signs and promotional posters across a wide range of commercial signage environments. Snapframes are now commonly used for notices, menus, certificates, artwork and back-lit transparencies.It is the value for money, ease of use, functional simplicity and built-in security of the modern Snapframe that has maintained its universal and enduring appeal. The positive snap-open/snap-shut operation of the frame sides without the need for tools makes poster change fast and dependable, whilst the clamping action of the frame around the edges of the poster and clear plastic cover sheet provides a reassuring degree of poster security and protection, all for a surprisingly small capital outlay. At Signwaves we can’t take any credit for the basic design of the modern aluminium Snapframe, which was developed in the USA in the 1970’s. But, as significant developers and manufacturers of the product since laying down our first frame profile extrusion die in 1990, we have been instrumental in bringing refinement, value engineering and supplementary patented innovation to the market, as well as offering some of the sharpest prices, widest range and largest stocks in Europe. As an established sign trade supplier, we support trade customers with consistent product quality and dependable availability. Is There Really a Difference Between Budget and Premium Snapframes? The competitive confidence we have in our offer, endorsed by a ‘price match promise’, does not come at the cost of quality. Our far east factories for high volume lines manufacture to our strict specification and to the same quality control standards we operate in our own factory. As leading adopters of anti-glare poster cover sheets to improve message visibility, particularly under bright in-store lighting and sunlight, our cover sheets are also UV treated for fade resistance as standard across the range. We regularly see competitor products in the field where cover sheets are turning brown within weeks as a result of UV light degradation. Even at the commodity end of the market not all snapframes are the same. What Snapframe Sizes, Styles and Colours Are Available? The extensive range of sizes and styles, some with specialist functionality and unique to Signwaves, further underpins our leading position in the UK Snapframe market. As does having our own manufacturing facility here in Norfolk where bespoke sizes and a choice of 12 stock colours are available to order as part of an ‘express make to order service’ with no minimum order quantity. Outer frame profiles range in width from 14mm to 50mm. There is also a choice of square (mitred) or round corners, off-the-shelf and make-to-order colours and special finishes, versions for free-standing and suspending, and enhanced security options requiring a simple lever tool or Allen key to open the frame sides. All are available in a wide range of common international and imperial poster sizes and in most cases custom sizes can be manufactured to order within a matter of days. Our Snapframes are generally supplied individually packed with instruction sheet, four screws and wall plugs, with customers or their installers having the option to use double-sided, adhesive Velcro or magnetic tape to mount depending on the application. Our 15mm and 25mm profile frames with mitred corners are the most popular, with silver anodised and satin black stock finishes selling in their 000’s every month. These narrower frame profiles are proportionally more suited to smaller poster inserts and perfect for indoor use. Huge stocks across the popular (A5 to A0) poster size range means even the largest of customer enquiries can be offered a next day delivery service if required. The Counterstand Snapframe with ‘clip-in’ hinged support strut and stylish moulded safety corners is also a popular indoor product, for tables, bars, counters and window displays. In silver, matt black and wood-grain finishes in A6, A5 and A4 stock sizes the innovative design allows the support strut to function in portrait or landscape formats, or folded away allowing the frame to be used as a standard wall mounted snapframe. Can Snapframes Be Used Outdoors? Whilst all Signwaves Snapframes can be used outdoors, because the materials are weather and UV resistant, certain styles and frame sizes are better suited than others. Wider frame profiles generally provide a stronger grip, and clamp a wider poster cover edge, helping them perform more effectively as outdoor signage in exposed environments. This makes them a practical option where a weatherproof outdoor sign is required, particularly in areas subject to changing conditions. The vortex action of the wind, more than the wind strength itself, can affect performance, usually when the wind blows horizontally across the face of the frame or particularly when it is able to blow at 90 degrees past the frame from the rear. How Do You Stop a Snapframe From Being Tampered With? Our recommended Snapframe for outdoor use in exposed situations is the Security Snapframe available in 25mm profile for smaller poster sizes and 42mm for larger. Designed as a vandal resistant frame with a profile shape that is virtually impossible to open by hand, it is the extra springs to increase clamping strength that provides superior wind resistance and poster security. Sometimes referred to as a ‘tamper-proof’ or ‘tamper-resistant’ snapframe a simple lever tool is available to aid opening. For optimum ‘anti-tamper’ the 32mm Lockable Snapframe with sequentially closing sides is the answer. A simple but effective design feature stops the first closed side from opening once the adjacent opposing sides are closed, and these opposing sides cannot be opened once the forth side is closed. The fourth side is then locked courtesy of a single Allen-key screw providing a useful deterrent to unwanted access. Reverse sequence is applied when opening the frame to change the poster and for initial installation. Snapframe innovation from Signwaves is evident at opposite ends of the price spectrum: • Frameworkz is unlike any other poster frame available in that the 50mm wide outer profile can be digitally printed to virtually any design, opening up wonderful new possibilities in frame finishing capable of complementing any décor, promotion or brand identity. Whether a repeated logo or full-colour artwork, or perhaps mimicking a wood grain, stone or rusted metal finish, the opportunities are as exciting as they are endless. • Minimus, in silver finish and four stock sizes, is an example of sustainable design principles at their best. With continuous pressure on price at the commodity end of the Snapframe market we set about designing the lowest cost Snapframe in the World. The patented design solution challenged the need for a back panel and rear aluminium profile for a frame mounted to a wall or rigid flat surface, precisely where the high percentage of poster frames are used. Although lightweight in construction, once fixed to a wall it looks and performs just like any other 25mm standard profile Snapframe. For larger volume projects cost savings can be significant. When a custom colour or sizing isn’t enough, for orders typically no less than 500 pieces, pad printing can be a cost effective way to fully personalise a standard Snapframe. A logo or branding in one or more positions on the surface of the frame endorses ownership and works well for the likes of media advertisers selling space in public areas. For your snapframe quote get in touch with our team today
Reflecting on Euro Shop 2026 in Düsseldorf
Signwaves Returns from EuroShop 2026: A Landmark Show for the Team The Signwaves team has touched down after an incredible few days at EuroShop 2026, and the energy from the show floor is still very much alive. As one of the world's premier retail trade fairs, EuroShop never fails to deliver — and this year was no exception. From buzzing conversations with new faces to catching up with long-standing trade and end user customers, the team returned home tired but excited! A Stand That Stopped People in Their Tracks From the moment the doors opened, it was clear that Signwaves had something special to showcase. The stand drew consistent footfall throughout the event, with visitors from across the retail, hospitality, and display industries pausing to explore the full range on display. Leading the charge were two of Signwaves' most trusted product families: the Sentinels® and Ecoflex pavement signs. Renowned for their build quality, versatility, and real-world durability, these products prompted hands-on interest from visitors wanting to see, and feel the difference for themselves. Alongside them, the ever-popular Ecoflextra continued to turn heads, demonstrating once again why it has earned such a loyal following among customers who demand performance, practicality and bespoke design in equal measure. Innovation That Gets People Talking Two products in particular sparked plenty of lively discussion on the stand: the NoScrewz and Cyclone sign. Both drew significant interest from visitors keen to understand the engineering and thinking behind them — and it's safe to say the conversations didn't disappoint. Whether it was the tool-free simplicity of NoScrewz or the robust design of the Cyclone, these products clearly resonated with buyers looking for smarter, more efficient display solutions. The Star of the Show: Feather Flying Banners If one product dominated the conversation at EuroShop 2026, it was undoubtedly Signwaves' Feather flying banners. Praised for their exceptional durability and striking visual impact, these banners attracted attention from visitors at almost every turn. Time and again, people were drawn in by the quality and stopped to ask questions — a clear indicator that the market appetite for a truly reliable, long lasting flying banner solution is stronger than ever. A Truly Global Conversation One of the most exciting aspects of EuroShop is the sheer breadth of the international audience it attracts, and 2026 was no different. The Signwaves team had the pleasure of speaking with companies and professionals from all corners of the globe — from Japan and Germany to as far afield as New Zealand. These conversations highlighted the universal demand for high-quality, dependable display solutions, and reinforced Signwaves' position as a brand with truly worldwide appeal. What's Next? Watch This Space Beyond showcasing the current range, the team also found time for some exciting forward looking conversations. Without giving too much away, there are some very interesting potential new product launches in the pipeline. Stay tuned to find out more. A huge thank you to everyone who visited the Signwaves stand at EuroShop 2026. Whether you're an existing customer, a new contact, or someone who simply stopped by out of curiosity — it was an absolute pleasure to meet you. The team spoke to companies from across the globe; from Japan, to Germany to New Zealand. They also had interesting conversations about potential new product launches, so watch this space! If you missed us in Dusseldorf, the team will be at the Visual Merchandising and Display Show at the Design Centre in London from 14th to 15th April. If you haven't got your ticket yet, you can register for free entry here.
Custom Printed Gazebos Now Available from Signwaves
Signwaves has expanded its trade-ready range to include professional printed gazebos. By centralising your outdoor display procurement, you eliminate the risk of colour mismatches and shipping delays that occur when juggling multiple vendors. This unified supply chain ensures your brand remains visually consistent and your project timelines stay on track, all under one Signwaves roof. The full range of printed gazebos is now available to view within our gazebo and parasol collection. By adding gazebos to your toolkit, you provide your clients with a complete, high-value event solution. This addition makes the procurement process much smoother for everyone involved and helps you secure a larger share of the project budget. If you are unsure which configuration fits your client’s needs best, our team is on hand to offer practical advice on how to make these setups work harder for the brand. Why printed gazebos are a strong B2B addition Events, exhibitions, and roadshows remain effective ways for brands to engage face-to-face. A well-positioned branded pop-up gazebo instantly defines space, reinforces brand presence, and creates a professional focal point. Clients require a personalised gazebo that reflects their brand accurately. They need a custom printed gazebo that sets up quickly and maintains its appearance over time. They value a product durable enough to withstand repeat outdoor use and demand a finish that matches their existing signage perfectly. If you currently source a pop-up gazebo branded from one supplier and banners from another, you already know how easily delivery delays creep in. Bringing printed gazebos into the Signwaves range removes that friction. Why choose Signwaves for printed gazebos? The primary advantage is the ability to source your customised gazebo alongside the rest of your outdoor display products from a single account team. This brings several advantages when you are managing multiple projects: One point of contact: You avoid the need to chase multiple suppliers for a single event kit. Consistent standards: Unified production ensures the brand identity looks identical across different substrates. Reduced Admin: You benefit from less paperwork, fewer invoices, and coordinated deliveries. Visual Precision: Your branded gazebo 3x3 will match your flying banners and A-boards precisely. Our team understands the pressures of trade supply. We offer practical advice on sizes, configurations, and artwork setup. If your client needs a 3x3 printed gazebo for a compact market stall or a larger custom branded gazebo for an exhibition footprint, we help you specify the right format. Product highlights designed for trade use We have selected specifications that suit the majority of trade and end-user applications. The aluminium pop-up frame allows for rapid assembly and pack-down without specialist tools. This saves on-site labour costs and makes transport between events simple. Full-colour canopy and wall printing ensures clear branding across every visible surface. You can choose between a standalone printed gazebo canopy or a full printed gazebo with sides for more enclosed activation spaces. Durable construction ensures repeat performance in unpredictable British conditions. Each unit arrives as an event-ready package with essential fixings included. Tailored options for flexible events Because printed gazebos now sit within the wider Signwaves portfolio, you benefit from familiar customisation processes. You can choose between full and half-wall configurations depending on site layout, or include custom gazebo sides for privacy and weather protection. We also support internal and external branding areas. This allows messaging to face both customers and staff. For projects where branding requirements shift over time, a custom printed pop-up gazebo provides flexibility without sacrificing visual consistency. Supporting trade buyers with expert insight Trade buyers use a variety of terms to find these products. Some look for a personalised gazebo while others search for custom printed gazebo solutions. Our range supports all these requirements. If your client needs a branded gazebo 3x3 with full walls, we can supply it. If they require a printed gazebo canopy replacement, we can specify that. If they want a fully custom printed gazebo integrated with flags and café barriers, we can manage the full project. Quality you can trust since 1989 Signwaves has manufactured researched, designed, and tested sign products for blue-chip brands and trade resellers for decades. Operating from our three-acre site in Great Yarmouth, we combine controlled production with practical trade understanding. Our joint venture manufacturing facility in Dongguan, China, supports our capacity to deliver high-quality hardware at scale. This ensures you gain tested quality, reliable lead times, and expert support from a team that understands your business pressures. We move beyond simply delivering boxes; we ensure the products you supply to your clients are fit for purpose and built to last. Maximising project value Adding a printed pop-up gazebo to your proposal increases order value. Rather than supplying standalone signage, you can offer a complete outdoor kit. This strengthens your commercial position and improves your margin per project. Have you considered how many existing clients could benefit from a printed gazebo canopy alongside their current display materials? It is often a natural addition to a brief that already includes pavement signs or flags. What this means for your business Adding printed gazebos to our portfolio gives you a straightforward way to win more event, outdoor, and experiential projects. You can now: Offer a new high-value product to existing clients. Keep procurement simple by sourcing from one trusted partner. Maintain consistent print and product standards. Rely on Signwaves for artwork checks, reliable delivery, and responsive support. Bring your next event under one Signwaves roof If your client is planning a market, exhibition, roadshow, or outdoor activation, now is the time to add printed gazebos to your proposal. A custom printed gazebo strengthens brand visibility and simplifies on-site setup. To discuss your project or request a quote, contact Signwaves today or speak with our customer service team. Let’s help you specify the perfect customised gazebo for your next brief.
