L'oreal needed a simple a yet high impact way to promote their professional services products...
Matrix is at the business end of cosmetics giant L'Oreal and part of their Professional Products Division.
Matrix produces a range of hair colour, care and styling products exclusively for hairdressers and salons, the latest being a 90ml tube of SOCOLOR.beauty.
Matrix needed a simple and inexpensive yet high impact way to get the message out there and chose our Eco Roll-Up Banners, which are now being distributed to selected salon wholesale outlets nationwide.
We needed a display that would make the new 90ml tube stand out in-store and emphasise its size, which these roll-up banners do perfectly. Our teams like their simplicity, ease of use and the noticeable impact these have in-store.
These banners are a great way to create brand awareness and help drive customers to the Matrix areas in-store. Considering the minimal cost, they're great value for money and a valuble part of our in-store marketing.
Trade Marketing Executive, Matrix UK